Author Archives: hollandcooke

“No problem” actually IS a problem.

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In Sales? DON’T say this…

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FREE, as promised in my radio interview…

Download “Survival Speech,” the book (let) Help yourself to 32 pages of tips, techniques, and several SLIGHTLY-sneaky tricks…critical communication skills for the way things are now. [PDF]

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OOPS. Did you “over-share” on Social Media?

Hear: “Digital Do’s & Don’ts, common Email & Social Media mistakes to avoid, on “The Saturday Night Cafe with Laura Smith,” on WABC.

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Use verbs? PLEASE?

When I checked-in, I asked the hotel desk clerk, and he couldn’t tell me what item #2 means. Which do YOU think is the case? A.) There are NO rooms in-which you are allowed to smoke, OR… B.) There are … Continue reading

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“OOPS” abbreviation? Product review? Both?

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THAT’S a message that cuts-through-the-clutter!

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How NOT to annoy people you call today?

How to avoid what might be THE-most-annoying, most-common phone faux pas? HC explains, on the KDWN/Las Vegas Heidi Harris Show.

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Social Media Horror Stories

Blogs, Facebook, Twitter, etc. can be powerful marketing tools…or damaging to brands that misunderstand social media. Read about the “Where do lost Chapsticks go?” faux pas and two other case studies.

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Looking for work? First, exhale…

The person interviewing you may be more nervous than you are! HC explains why, on Dick Heatherton’s “Success Again” show: [MORE tips for job-seekers]

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